Thought Leadership Content
Gossamer’s Thought Leadership Programs are designed to deliver new ideas, relevant advice and compelling solutions to prospects and customers through sales, marketing and media channels. The content created provides your sales and marketing team with touchpoints, tools and resources that help them open doors and deliver highly personalized contextual conversations to keep your solutions top of mind and differentiate your organization.
Gossamer content development team members have decades of healthcare technology experience enabling us to create compelling content to support your marketing campaigns, engage your customers and build your thought leadership.
Digital Content and Media
From blog posts to newsletter articles and podcasts, Gossamer team members can engage with your subject matter experts to enrich your digital libraries, educate current and prospective customers or fill gaps in your content calendar.
The Gossamer team can help you set up, manage and promote your next industry webinar to help you reach your attendance goals.
Advancing your thought leadership at industry conferences takes time, effort and organization. If you need help identifying speaking opportunities or submitting conference proposals, we can help.
Customer Success Stories
Key to your selling efforts, customer success stories amplify the best of your brand experience, yet they are used by only 34% of Sales Teams according to Forrester. If your staff lacks the time or tools to create the stories, Gossamer can work directly with your clients to create compelling text or video-based stories that establish credibility, present solutions to real-world problems and differentiate your solution from the competition.